Erik Sheridan

VP of Product  ·  Minneapolis, MN

Product leader. Team builder.
I make hard things work at scale.

erik@eriksheridan.com LinkedIn eriksheridan.com

About

I'm a strategic product leader with over two decades of experience building platforms and teams in fintech, enterprise software, and high-growth startups. I specialize in restricted-spend ecosystems — EBT, SNAP, and health benefits — and have scaled products from zero to $1.5B in managed funds and 30 million active members. I care about clear roadmaps, honest teams, and building things that matter.

Experience

Speak Benefits

Minneapolis, MN

VP of Product

Nov 2023 – Present

Director of Product Development

May 2022 – Nov 2023

  • Expanded portfolio to include LIC (Life in Check) and EBT acquisition strategies, diversifying the company's restricted-spend offerings.
  • Directed the strategic roadmap and launch of Edge, a flagship product projected to acquire 5–6M active members in 2026.
  • Scaled the Benefit Management platform from inception to a projected $1.5B in managed funds.
  • Launched a custom integrated wallet solution for CVS, reaching a peak of 30M active members under management.
  • Established foundational SOC2, HITRUST, and PCI compliance infrastructure for a regulated fintech platform.

Polaris

Medina, MN

Product Manager – Modern Workplace

Aug 2019 – May 2022

Business Relationship Manager

Jul 2017 – Aug 2019

Product Owner – Dealer Platform

Jun 2016 – Jul 2017

Product Owner – Business Intelligence

Jul 2015 – Jun 2016

Product Owner – Sales Automation

Jun 2013 – Jul 2015

  • Led pandemic technology response for 8,500+ corporate employees — Microsoft Teams migration, remote work tooling, and network optimization.
  • Increased employee technology NPS 13+ points (68.6 → 81.8) in 18 months.
  • Managed execution of a $3M program to re-platform a custom dealer portal to Azure.
  • Introduced automation programs leveraging Microsoft Power Platform and RPA, delivering $130K+ in annual labor savings.

Best Buy

Richfield, MN

Operations Manager – Digital Supply Chain

Jul 2011 – Jun 2013

  • Led digital operations team across content ingestion, pricing, promotions, and fulfillment for digital products.
  • Grew digital revenue from $9.6M to $29M in two fiscal years.

Target

Minneapolis, MN

Business Systems Analyst – Business Intelligence

Dec 2009 – Jun 2011

  • Owned client relationships by gathering, prioritizing, and tracking new project needs — including new capability requests, production defects, and ad-hoc analytics.
  • Built processes and controls to meet the needs of competing business requests for a single implementation team.
  • Managed project resources, risks, issues, and stakeholder communication.

Vital Images

Minnetonka, MN

Business Systems Analyst – Enterprise Applications

Oct 2005 – Dec 2009

  • Performed requirements gathering for key decisions on a large enterprise software implementation project.
  • Developed a data conversion strategy for migration from legacy CRM to SAP.
  • Scripted and performed unit, integration, user acceptance, and regression testing.

Skills

Product & Leadership

Product strategy Roadmapping Agile / Scrum Team building Fintech / EBT Restricted-spend SOC2 / PCI compliance Go-to-market

Tools & Technology

Jira Power BI Microsoft Power Platform SharePoint / O365 SQL CRM systems ServiceNow Azure

Education

Luther College

Bachelor of Arts — Management of Information Systems

Decorah, IA  ·  2003

Contact

Let's talk product.

I'm currently open to select conversations about senior product leadership roles. The best way to reach me is email.

erik@eriksheridan.com LinkedIn